What it’s Like to Work with Canvas

Written by Sophie

We’ve been rolling out Canvas, our new CX software, to our own clients prior to public launch coming soon... 🚀 Having just wrapped up our largest integration yet, bringing Canvas to 5,000 users in Australia, it seems a good time to reflect on how it’s going - the progress we've made, the feedback we've received, and the opportunities to keep improving 🍉

We’re thrilled with the momentum and can’t wait to show new teams what Canvas can do 💪

Here’s how our clients are already feeling the benefits:

🔗 Seamless integration
With data security more important than ever, there’s a growing need to keep sensitive information in-house. Canvas has impressed our clients by integrating seamlessly and playing nicely with other complementary technologies. With its open API, clients can effortlessly plug Canvas into their existing ecosystem, offering maximum flexibility.

📖 One version of the truth
Data is incredibly powerful, but it can easily be misunderstood or taken out of context. Through Canvas, client teams have been aligned by centralising insights, while still offering tailored viewpoints for individual users. Users from operations, marketing, and leadership, have a clear view of what matters the most to them, along with the actions they need to take, so everyone moves forward together.

💬 Making sense of unstructured data
Clients have been struck by how quickly Canvas handles unstructured data. With built-in text analytics, our client teams are quickly and cost-effectively making sense of open-ended feedback. Plus, our smart, iterative survey response feature asks tailored follow-up questions in real-time, is helping clients capture deeper, more detailed insight on the topics that matter the most.

Ready to feel the benefits yourself? Visit www.watermelonresearch.com/canvas to find out more