Indexing
Benchmarking tools are a valuable source of information. Many approaches are not standardised, accurate or deliver meaningful change.
Our benchmarking approach delivers evidence-led impact.
Our Indexes
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CX Index
Helping brands transform their CX in the areas that matter.
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Living Brand Index
Creating viral brand ideas to efficiently drive share of voice.
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UX Index
Helping brands transform their UX with ideas that make a difference.
Why it makes a difference
Inspiration
To become CX Leaders businesses need evidence-led direction.
The foundation for success is a transformation roadmap built on an understanding of what best-in-class looks like and how to get there.
Seeing the whole picture
CX is not one dimensional - customers think about brands in the context of their entire world and not isolated interactions, sectors and products.
Why our approach works
We go beyond benchmarking the key metrics so we know where to focus change.
Creating change
We compare like for like to get a robust view of CX.
Shaping strategy
Our questions answer the so-what and predict what’s next.
Going beyond the sector
What can you learn from your peers and other sectors.
Subscribe
If you’d like to subscribe to our Indexes or just want to find out more, get in touch!