WHY CANVAS
VoC done differently.
Another VoC platform?! We know. But hear us out...
We’ve kissed a lot of frogs.
There’s no shortage of VoC platforms. We’ve used plenty of them ourselves and, while they all have their strengths, we kept running into the same frustrations. Too complicated, too expensive, too rigid, too much stuff that looked great on a feature list but didn’t make running a VoC programme any easier.
Then along came AI, bringing a whole new generation of shiny new tools promising to change everything. Some of them are really clever. But clever technology alone doesn’t mean you know how to run a brilliant VoC programme.
Eventually, we stopped waiting for our prince to come along and built it ourselves.
Your data belongs with you.
Customer feedback only tells one part of the story.
To really understand what happened, you probably need to know how long someone has been a customer, what they've purchased, whether they've contacted you before and which services they use.
Some platforms ask you to pass all of that information across to their software.
Canvas takes a different approach.
Instead of pulling your customer data into another system, we connect to the platforms you already trust, giving you the context you need while reducing any unnecessary movement of sensitive information.
Built to fit your technology, not ours.
Whether you're using Microsoft, Salesforce, Trustpilot or your own data warehouse, Canvas has been designed to integrate naturally with the technology your organisation already relies on.
Microsoft
Access Canvas insight directly within your Microsoft environment through Teams Connect, helping your teams stay informed without changing the way they work.
Trustpilot
Bring together public reviews and customer feedback to build a richer picture of customer experience and reputation.
Your existing systems
CRM, data warehouses, operational platforms, reporting tools.
Canvas connects with your existing techstack to create a more complete picture, not another isolated data silo.